The board
Dallas–Fort Worth roofing on Google Local Services Ads
Every number here comes from a public source, with its period, place and the day we checked it. Where nobody publishes a number, it says not available.
| What | Number | Definition | Period | Where | Source |
|---|---|---|---|---|---|
| Reported cost per Google LSA leadReported cost per Google LSA lead | LSA roofing CPL has reached $200+ for several weeks after a major hailstorm (agency report, no exact date).1 | As stated by the publisher. Agency report, not audited. | undated (agency report) | Dallas–Fort Worth, TX | RankLocallChecked Oct 20, 2026 |
| Cost per signed job | not available | No public source publishes this for this trade, metro and channel. We will not estimate it. | — | — | No public source found as of Oct 25, 2026 |
For context
National Google Local Services Ads numbers for roofers
These are country-wide, not Dallas–Fort Worth. Use them as a yardstick, not a local price.
| What | Number | Definition | Period | Where | Source |
|---|---|---|---|---|---|
| Average cost per charged lead, roofersAverage cost per charged lead, roofers | $128.18 average · $114.57 median (typical $86.31–$141.81; 13 campaigns, last 3 months)2 | Cost per lead as defined by the publisher; national, not specific to this metro. | Oct 2026 | United States | 99 Calls LSA Cost EstimatorChecked Oct 20, 2026 |
| Cost per unique roofing lead (26 roofers)Cost per unique roofing lead (26 roofers) | $913 | Cost per lead as defined by the publisher; national, not specific to this metro. | Jun 2026 | United States | Roofing Data (Substack)Checked Oct 20, 2026 |
| Cost per lead by market size, slow season vs. storm seasonCost per lead by market size, slow season vs. storm season | Small towns $25–$45 slow season; big metros $55–$85 slow season, $100–$200+ in storm season4 | Cost per lead as defined by the publisher; national, not specific to this metro. | 2026 | United States | RankLocallChecked Oct 20, 2026 |
Also: Dallas–Fort Worth roofing on Google Ads (search) · All 12 market pages · How we check
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