Friday memo
Roofing · Denver · Google Local Services Ads

What roofers in Denver pay on Google Local Services Ads

Public numbers only, checked Oct 25, 2026. Free every Friday in the TradeCPL memo.

The board

Denver roofing on Google Local Services Ads

Every number here comes from a public source, with its period, place and the day we checked it. Where nobody publishes a number, it says not available.

WhatNumberDefinitionPeriodWhereSource
Reported cost per unique Google LSA lead, all home-service tradesReported cost per unique Google LSA lead, all home-service tradesAll home-service trades: Colorado was among the most expensive states for Google LSA, at $65+ per unique lead (SearchLight Mar 2026 benchmark, labeled directional; as cited by KeptRing).1Secondary citation of a SearchLight Digital benchmark, labeled directional by the publisher. Not trade-specific.Mar 2026Colorado (all home-service trades)KeptRing (citing SearchLight Digital)Checked Oct 20, 2026
Cost per signed jobnot availableNo public source publishes this for this trade, metro and channel. We will not estimate it.——No public source found as of Oct 25, 2026
For context

National Google Local Services Ads numbers for roofers

These are country-wide, not Denver. Use them as a yardstick, not a local price.

WhatNumberDefinitionPeriodWhereSource
Average cost per charged lead, roofersAverage cost per charged lead, roofers$128.18 average · $114.57 median (typical $86.31–$141.81; 13 campaigns, last 3 months)2Cost per lead as defined by the publisher; national, not specific to this metro.Oct 2026United States99 Calls LSA Cost EstimatorChecked Oct 20, 2026
Cost per unique roofing lead (26 roofers)Cost per unique roofing lead (26 roofers)$913Cost per lead as defined by the publisher; national, not specific to this metro.Jun 2026United StatesRoofing Data (Substack)Checked Oct 20, 2026
Cost per lead by market size, slow season vs. storm seasonCost per lead by market size, slow season vs. storm seasonSmall towns $25–$45 slow season; big metros $55–$85 slow season, $100–$200+ in storm season4Cost per lead as defined by the publisher; national, not specific to this metro.2026United StatesRankLocallChecked Oct 20, 2026

Also: Denver roofing on Google Ads (search) · All 12 market pages · How we check

Free · every Friday

Get the Denver roofing numbers every Friday

One short email: what a customer costs right now, what moved, and one thing to do Monday. No calls, nothing to fill in.

Every number is dated and sourced. See all sources →